On paper, you have a ‘nice life’.
You’ve built the career.
You’ve ticked the boxes.
But you have a quiet feeling that something isn’t right.
A sense that the work you’re doing isn’t what you want to do with your life. Even though you’re good at you job, it doesn’t feel meaningful to you which makes Sunday nights feel heavier than they should.
You tell yourself you should be grateful — and you mostly are.
But gratitude doesn’t make the feeling go away.
You keep wondering:
Why doesn’t this feel as fulfilling as I thought it would?
If I keep going like this, where am I actually heading?
Do I even know what I want anymore?
If I changed direction, what would I even do?
It’s a quiet dissatisfaction you can’t quite ignore.
The life you thought you wanted.
The one you’re supposed to be happy with.
Right now you feel lost, stuck, and unclear about who you are, what you want, and how to figure it out — without blowing up everything you've built.
But the real problem isn’t your job. It’s that you’ve been solving the wrong problem.
Most people in this place do what makes sense: they update their CV, look at other roles, do a personality test. They change jobs and feel better for six months — then the same feeling comes back.
That’s because the job isn’t the root of it.
The root of it is that somewhere along the way, you stopped building a life around what you actually want — and started building one around what made sense, what looked right, what was expected.
You’ve now reached a point where you’ve simply outgrown the life you built.
And that requires a different kind of work than updating your LinkedIn.
Most people in this place wait.
They tell themselves they’ll figure it out when things calm down, when they have more time, when they feel more ready.
And another year passes. Then another.
But that feeling doesn’t go away — it just gets louder and louder the more you ignore it.
Which is why I decided to create a simple step-by-step process to help you figure out a new direction for your work and life so you can start moving towards it.
But before I get into that let me introduce myself…
Hey, I'm Joe! : )
A few years ago, things looked very different.
I was working 70+ hour weeks in a career that didn’t feel meaningful to me. And I was stressed and exhausted, with little time or energy for what mattered.
My life looked good on the outside. But on the inside, I knew my job wasn’t what i wanted to do with my life.
After a major burnout in 2019 — my fourth in 10 years — I knew something had to change.
In 2019 I burnt out for the fourth time in a decade and finally stopped pretending I was going to feel differently about work the work I was doing.
I’d already spent 5+ years retraining in my passions — yoga, fitness and meditation.
But this was the moment I finally decide to act…
I sold my flat, walked away from my 15-year TV career and started again at 37.
Since then, I’ve designed my life intentionally around my values, dreams, and what matters most.
I left Sydney and moved to a small beach town in Australia where people go on holiday.
Travelled Europe as a digital nomad — living in Portugal, Serbia, Albania, Romania, and the UK.
Started a blog. Launched a podcast. Taught meditation. And now, Publish a weekly newsletter.
I’ve also guided 500+ people through my programs — helping them figure out what they want to do with their life and start creating it. Because the real problem isn’t a lack of ambition or desire.
It’s that you have to reconnect with yourself — and then the direction becomes clearer.
That’s why I created BIG LIFE ROADMAP.
Because it took me years to figure this out on my own.
Years of creating space to experiment, reflect, explore new paths and get honest about who I was, what mattered, and what I wanted to do with my life.
This process is about reconnecting with who you are — because that’s where clarity actually comes from.
Most people come to this looking for career direction. But what they realise is it’s not just about changing the job.
It’s about understanding how you actually want to live — and choosing work that fits that, not the other way around.
What I’ve done is taken everything I’ve learnt from 15+ years of doing this work and turned it into a simple, step-by-step process.
So you can do the same work to figure things out — without it taking years.
INTRODUCING
Get clear on the work you actually want to do, how you want to spend your days, and the kind of life you want to create
— so you can start building one that feels like yours.
WEEK 1: REIMAGINE YOUR FUTURE
Most people have spent so long living inside what’s practical and expected that they’ve stopped letting themselves want anything bigger.
Week 1 is about changing that. You’ll create a vision for your life that actually excites you — not the sensible version — and map the first steps toward it.
WEEK 2: UNLOCK YOUR PURPOSE
Changing jobs without first understanding who you are and what you want is why people end up stuck again — just with a different job title.
Week 2 is where you stop looking outward and start looking inward — at what you’re actually good at, what genuinely drives you, and what meaningful work looks like for you specifically.
WEEK 3: LIVE IN ALIGNMENT
You know something isn’t right, but what’s harder to see is why your life feels draining, unfulfilling, or out of alignment.
Week 3 helps you identify your values, what matters most, what makes you happy, and redefine what success actually means to you — so you can start making decisions that are right for how you want to live..
WEEK 4: BUST YOUR LIMITING BELIEFS
You know what you want. The thing stopping you isn’t information — it’s the fear that you’ll get it wrong, disappoint someone, or fail publicly. That fear is normal. It’s also not going away on its own.
Week 4 is where you name the specific beliefs keeping you stuck, and learn how to move through them instead of holding yourself back.
WEEK 5: DESIGN YOUR ROADMAP
Having clarity on who you are, what you want to do with your life and how you want to live needs a plan — without it, you stay where you are.
Week 5 is where everything you’ve worked through becomes a concrete, personal roadmap — so you finish the program knowing exactly what to focus on and what actions steps to take next.
Inside BIG LIFE ROADMAP you’ll be guided through a step-by-step process to:
- Figure out the work you actually want to do — whether that's starting a business, going freelance, writing a book, creating art, becoming a coach, or moving into a career that's more meaningful and aligned with who you are.
- Get clear on how you want to spend your days — your values, what actually matters most to you, what brings you joy, and the kind of lifestyle you want to build your work around.
- Create a plan for what comes next and start moving toward it — whether that's changing careers, simplifying your life, moving countries, pursuing a long-held dream, or making smaller shifts that help life feel more like yours again.
This framework has helped people to...
- Land dream jobs
- Start more aligned careers
- Quit soul-sucking jobs
- Launch heart-led businesses
- Begin side-hustles
- Become kayak instructors, DJs & artists
- Take time out to go travelling
- Uphold stronger boundaries
- Discover their passions & new hobbies
- Improve their relationships
- Experience more joy in their daily lives
- Feel more at peace within themselves
Don't just take it from me... here's what others have said about BIG LIFE ROADMAP:
BIG LIFE ROADMAP has given me a framework to understand who I am, who I want to be, what I want in life and how to get it.
JESSICA
BIG LIFE ROADMAP is what I didn’t know I needed and it has come at a pivotal moment in my life. It’s amazing that we have uncovered so much in just a few weeks.
I now have the tools and roadmap to know how to take the next step. Without your guidance I wouldn’t have known where to start. Every session was so insightful. I loved it all!
If you’re feeling lost, it’s because you don’t have a roadmap. That’s exactly what you create in this program.
MATT
Joe is a master of self-development. Through his guidance, you’re forced to take stock of everything that does and doesn’t matter in your life.
Once BIG LIFE ROADMAP is finished, you’ll walk away with a clear understanding of who you are and where you want to go.
BIG LIFE ROADMAP set the wheels in motion for starting this next phase of my life. I went from having a million ideas and no clarity to opening an art studio for kids in just 8 weeks.”
DI
I was at a crossroads in my career and needed some direction and guidance. I knew BLR would help me figure things out so much faster.
Something happened when I dreamt big and created a vision for my life – the things I needed to start my business started to show up and I got braver and more confident to keep taking steps – and the doubting voices that were in my head were suddenly further away.
READY TO CREATE YOUR BIG LIFE?
SELF-GUIDED
$297 USD
✔️ 5 in-depth modules with bitesize videos making the material easy to consume and digest
✔️ 5 self-discovery workbooks designed to help you get clear on who you are, what you want and what to do next
✔️ Weekly “expeditions” designed to help you apply what you’re learning and start taking action
✔️ A simple process to help you move through fear, doubt, and overthinking
I took major steps towards my goals, witnessed small miracles coming true almost daily and felt a huge push of momentum forward with creating my dream life!
MELISSA
I have renovated my vintage camper to create passive income and I’m training to be a business coach/consultant, which I never would have done if I hadn’t found BIG LIFE ROADMAP.
I’m so glad I invested in myself for the first time ever. I know it was the next step I needed to take in my life! Give yourself the gift of learning who you really are, what you really want and the steps you need to take to create your own reality!
BIG LIFE ROADMAP got me unstuck and I feel fully equipped with the tools to take on the next 12 months!“
ADRIENNE
This program forced me to slow down and figure out the direction I would like to follow to become happy & fulfilled again.
I now feel back on track with a plan and purpose in life thanks to the process Joe took us through. I highly recommend BIG LIFE ROADMAP to anyone who might be feeling a little bit lost in life with no idea of their purpose or direction.
It’s as if I wrote my own manual to take back the wheel of my life. It’s unbelievable how I got to know myself in just a few weeks. Thank you so much Joe.
TOM
I gained a lot of clarity on my vision and more self-awareness through the exploration of my values.
I can visualise what my life could be like in the next few years and what I have to change if I want to make that happen.
FRANCOIS
For the first time since the pandemic I feel like I have a clear idea of my future thanks to BIG LIFE ROADMAP.
KELLY
I was so overwhelmed and worried of making the wrong choice that I was paralysed and couldn’t make a decision to move forward. BIG LIFE ROADMAP helped me focus on my future and pinpoint what direction to follow next.
I learned how to to ask myself questions to figure out the direction I want to take. I now have a short term goal figured out, as well as where I plan to be in the next 6 months.
I took the leap, quit my job and am now ready to continue working on myself to achieve my vision and share my art with the world.
VALENTINA
I was feeling stuck with not knowing how to work on my personal and professional aspects to make me feel passionate and alive.
This is a space that will allow you to work on yourself, to question yourself and celebrate every small step you make towards reaching the life you want. My life is one before and after this program. Thank you for providing me with meaningful tools to start figuring it out.
BIG LIFE ROADMAP helped me learn more about who I am and what makes me happy.
LIS
I was feeling unsure about where I was at in my life and needed help taking stock. BIG LIFE ROADMAP helped me create space for myself and a whole new awareness about my life to shape a new more intentional path forward.
I’m whole-heartedly excited about my personal growth, building a lucrative holiday let business and my new dream job (that I landed during this program).
Questions you might be asking...
BIG LIFE ROADMAP is designed as a 5-week program. Each week takes around 2–3 hours to complete. The work is reflective and best done when you have space — not squeezed in between everything else. Ideally somewhere you can feel relaxed and uninterrupted.
You get lifetime access to all the core content, workbooks, and tools.
Perfect. That’s exactly what this program is for – to help you reconnect with yourself so you can get clarity on what you want and take your first steps towards making it a reality.
You’ll have lifetime access, so you can move through it at your own pace.
Not at all. BIG LIFE ROADMAP is about getting clarity about what you want and taking intentional steps toward the life you want. There’s no need or rush to make any major changes. It’s simply about getting clear, then taking small steps forward.
It’s both.
Most people join because something feels off in their work, their life, or both. Whether you want to shift careers, start something new or simply feel more fulfilled, this will support you in doing so.
Most programs give you frameworks, motivation or tell you what to do. BIG LIFE ROADMAP is about giving you a simple step-by-step process to actually figure out what YOU want first — which is different for every single person who does this program. That’s why people who’ve tried other things find this different. You’re not being told what to do. You’re being guided to figure out what’s true for you.
The Self-Guided version is designed to be worked through independently, in your own time.
If you’d like support as you move through it, you can contact me directly after you purchase to discuss.
You don’t need to want to move to Bali, become a digital nomad or create a envision outlandish dreams.
BIG LIFE ROADMAP is about designing your version of a meaningful, fulfilling, aligned life — whatever that looks like. Whether it’s switching careers, simplifying your life, starting a creative project or finally prioritising what matters.
Because this is a digital program, I don’t offer refunds.
If you show up for yourself and work through the material, you’ll walk away with real clarity and direction.
No, BIG LIFE ROADMAP is a self-discovery and personal development program – not therapy. It’s designed to help you get unstuck, reconnect with yourself and start making intentional changes in your life. If you’re struggling with mental health, trauma or something else, I recommend working with a licensed professional alongside this work.
BIG LIFE ROADMAP is a process to help you figure out what you want — and start moving towards it.
You’ll get clear on what matters, the direction you
want to go in, and what comes next.
No more second-guessing.
No more feeling stuck.
Just clarity and momentum towards a life that feels true to you.
A life that finally feels like yours isn’t something you stumble into.
It’s something you create.